Eneszti - Brand With Essence

Why every entrepreneur needs a Website

by Eneszti | Oct 28, 2025 | Authentic Marketing, Brand Building

I’m convinced that every entrepreneur and professional needs a website. While LinkedIn, Facebook, and Instagram are excellent platforms, they don’t provide complete control over your personal brand presence. Investing in a website is a tool that pays off...

Brand Message Development – 5 Steps to Help You Find Your Authentic Voice

by Eneszti | Oct 24, 2025 | Brand Building, Personality Types

…or how your brand should speak with its own, authentic voice When I first launched my own brand, I thought everything was in place. I had the logo, the colors, the products, the style – even the name sounded just as I imagined. Everything was there to clearly...

The Essence of a Brand: Not the Logo, But the Experience

by Eneszti | Oct 21, 2025 | Brand Building

When a business starts, often the first step is the logo. This is completely natural. The logo is visible, tangible, exciting to design, and it seems like this gives you the “real” start. And then someone comes along and says: “Get a nice logo made,...

Next Entries »

Hello, I am Eszter Eneszti Novák

brand strategist and brand consultant

For more than 10 years, I’ve been teaching entrepreneurs how to build successful brands, attract and retain their ideal clients, and grow their businesses with sustainable, authentic marketing.

At the heart of my work lies one key element: personality types.

The success of any business depends heavily on whether the entrepreneur understands which personality type they belong to. What their strengths are. What they need to pay extra attention to because those are their weaknesses. Why they keep running into the same failures — and what energizes them, motivates them, and keeps them moving forward.